The What, Why and When of Landing Pages

The What, Why and When of Landing Pages

If you are doing any type of online marketing then you have heard the term “landing pages.” They are highly convertible and sometimes the BEST way to optimize an ad. In this blog I am going to help you, the local business owner learn what they are, why you need them...
Basic Google Analytics

Basic Google Analytics

For small businesses working to build an online presence through website, social media or email marketing, it’s a MUST to track analytics. Analytics is the place to find out how things are working and if customers are responding to your posts, campaigns and ads....
Which SEO Superhero are YOU?

Which SEO Superhero are YOU?

Things have changed and the superheroes of old now lack the ‘power’ to save. A hero to the rescue saving the girl from the burning building no longer excites or impresses. Today it’s all about the stealth technology, team work and super powers our parents...
How to Avoid the Top 4 Website Mistakes

How to Avoid the Top 4 Website Mistakes

The first 10 seconds of a website visit are critical for a user’s decision to stay or leave, according to the Nielson Norman Group studies. When designing a new site or updating your current one, here are four things to help ensure the user sticks around long...
Why Not a $250 Website?

Why Not a $250 Website?

You can currently go on Odesk or Kijijij and buy a website for about $250. Wow, what a deal right? WRONG! Far too often we help clients who’ve come to us from a terrible experience and wasted money on these ‘great deals’ for their website. Here are...
Google Algorithms and Updates

Google Algorithms and Updates

All the tech talk can be a little confusing, right?! So much is lost in translation. We know small businesses often feel lost. I mean, the very word ‘algorithm’ can make one weak in the knees. A graphic designer wants to design, a painter wants to paint...